YakProject Cookie Policy

Advertising measurement (optional)

YakProject runs ads on Google and Microsoft Bing. To learn which ads lead to signups and purchases, and to stop paying for ads that don't, we use the following only if you turn on Ad Measurement in our privacy choices. It is off until you choose it, and it stays off when your browser sends Global Privacy Control or Do Not Track. We never use it to personalise or retarget ads to you.

• Google Ads tag (Google LLC / Google Ireland Ltd) — loads gtag.js from googletagmanager.com and may set _gcl_au, _gcl_aw or _gcl_gb (up to 90 days) to record that you arrived from a Google ad and whether that visit later became a signup or purchase. We send Google's consent signals with ad personalisation always denied. See how Google uses this data.
• Microsoft Advertising UET tag (Microsoft Corporation) — loads bat.js from bat.bing.com and may set _uetsid (1 day), _uetvid (13 months), _uetmsclkid (90 days) and Microsoft's MUID to measure ad clicks, signups and purchases. See the Microsoft Privacy Statement.
• yak_ad_attribution (our cookie, 90 days) — the campaign identifiers on the ad link you followed (gclid, gbraid, wbraid, msclkid, utm_*). If you sign up we may keep them with your account so we can report that signup, or your first payment, to the ad network from our own servers. We report the identifier, the conversion type, its time and its value; we do not send your name, email address or anything you create in YakProject.
• yak_conversion (our cookie, up to five minutes) — a one-time receipt that lets this page report a signup or purchase that just happened, then deletes itself.

You can change your choice at any time from privacy choices. Turning Ad Measurement off removes yak_ad_attribution and tells both tags to stop.